Bud Light Rebrand 2024 Price. Bud light put on leave two marketing executives who oversaw the collaboration with a trans influencer as an inclusive marketing effort to drive growth among gen z consumers. The company's famous bud light beer has been on the receiving end of a boycott thanks to a promotional ad featuring transgender tiktok celebrity dylan mulvaney.
The company’s famous bud light beer has been on the receiving end of a boycott thanks to a promotional ad featuring transgender tiktok celebrity dylan mulvaney. Bud light fell to third place in u.s.